Client
Persuasion Systems is an experienced and ambitious company that has developed a platform to help clinics enhance patient care at an advanced level. The platform is designed to engage customers by offering personalized solutions, setting clinics apart from their competitors. Headquartered in Texas, the company’s C-level executives initially planned to promote their product locally before expanding across the US and European markets.
Background
Developing healthcare industry products requires expertise from the client and the software development partners. Persuasion Systems has extensive knowledge in the US healthcare industry, so this collaboration was not just an opportunity to demonstrate our technical capabilities—it also allowed us to expand our knowledge of the healthcare sector by working closely with industry veterans.
These were the key benefits we gained even before the project began. But what about specific requirements and business goals?
Here is what Persuasion Systems requested from Lember:
- Create an MVP within 3.5 months.
- Build and train customized ML models from scratch.
- Design a unique UI/UX, including detailed patient cards, custom illustrations, and an advanced CRM system.
- Make sure the platform’s most essential and sensitive components, especially those handling data, are secure and compliant.
Solution
To help Persuasion Systems develop its advanced platform, we assembled a team of six specialists, including a senior Next.js/Node.js programmer, a senior Machine Learning Engineer, a mid-level Project Manager, a senior UI/UX specialist, a mid-level Automation QA, and an Account Manager to coordinate work between our team and the seasoned healthcare professionals hired by the Persuasion C-levels.
After three and a half months, we created a system with the following features:
Predictive Analytics: The ability to process large quantities of data, helping clinics provide highly personalized solutions to their patients.
In-Built CRM System: A comprehensive and customizable CRM tailored to the needs of healthcare professionals.
Marketing Automation: Features enabling seamless customization and automation of marketing campaigns and push notifications.
Advanced UI/UX Design, such as:
- Advanced Display of Patient Data
- Carefully designed analytical tools, charts, and illustrations.
- CRM system and marketing automation tools.
- Seamless integration with existing tools & systems.
- The possibility of creating digital events.
Result
Following the development process, Persuasion Systems launched a platform which was ready to enter the healthcare market, along with a thorough plan to improve its AI and ML capabilities and deliver new features to support future expansion. Since then, the business has worked with more than ten midsize clinics to improve patient care and outcomes by an average of 11.89%.
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Client Testimonial
Joe Baurys
Persuasion Systems
Working with the Lember team has been great. They are prompt, cost-conscious, and communicate well. The are a great addition to our team and will be part of our long-term development. They adapt well to changing requirements and create good quality software.